Greanfell Towers was engulfed with flames.
Several people have died and more than 50 are in hospital after a huge fire raged through the night at a west London tower block, a fire chief says.
The 24-storey block, now smoking ruins, looks at risk of collapsing.
Eyewitnesses said they saw people trapped inside the burning Grenfell Tower, in north Kensington, screaming for help, and shouting for their children to be saved.
Hundreds of firefighters were sent to 24-storey Grenfell Tower in north Kensington, as large plumes of smoke billowed above the capital after the blaze broke out in the early hours of Wednesday morning.
Witnesses spoke of “terrifying” scenes, with some residents suggesting they heard no alarm go off when the fire began. At least 30 people have been taken to five hospitals.
A website run by the “Grenfell Action Group” said residents of the tower had expressed concerns over the safety of the building, specifically pointing to fire risks.
Fire chiefs said it was too early to speculate on the cause of the blaze.